The era of blue links is fading. We’ve entered the agent-first era, where...

https://paxtonsnewdigest.iamarrows.com/the-traffic-cliff-how-to-measure-aeo-performance-when-traditional-seo-metrics-fail

The era of blue links is fading. We’ve entered the agent-first era, where platforms like ChatGPT curate answers rather than pointing users to websites. SEO teams must pivot to Answer Engine Optimization (AEO) to stay relevant in this new landscape