Most marketers chase clicks, but the real win is shares. If your audience...

https://rapid-wiki.win/index.php/Trendjacking_Without_the_Cringe:_How_to_Stay_Relevant_Without_Embarrassing_Your_Brand

Most marketers chase clicks, but the real win is shares. If your audience doesn't pass your content along, your reach hits a hard ceiling. It turns out 60 percent of people share content without even clicking the link