Most conference budgets get wasted. After a decade in the industry, I know...

https://smoothdecorator.com/the-illusion-of-scale-how-to-actually-network-at-a-1300-exhibitor-expo/

Most conference budgets get wasted. After a decade in the industry, I know which rooms hold actual decision-makers. In this post, I rank the 2026 circuit, focusing on HIMSS in Orlando (Feb 23–26), HLTH, and ViVE. Stop guessing where your prospects will go