Europe’s new SEO founders are builder-operators who prioritize proprietary...

https://touch-wiki.win/index.php/The_SEO_Mirage:_Why_Your_Agency%E2%80%99s_%22Personal_Brand%22_Might_Be_Costing_You_Traffic

Europe’s new SEO founders are builder-operators who prioritize proprietary tools and rigorous research. They treat organic growth as an engineering challenge rather than a content task